End of third-party cookies: a return to the past for online advertising?
Over the years, ad targeting campaigns have continuously improved to better align with individual interests and optimize advertiser ROI. The announced
Read moreOur blog
Industry news, client cases, insights… read our latest articles.
Merchants: how to adapt your commercial and advertising strategy to the current context?
Lockdowns, postponement of major sales periods, implementation of health protocols, then curfew at 6 p.m.: consumer and merchant habits have been shak
Read more