Micro-Influence

Boost your visibility with ultra-affinity content creators.

Profiles selected to match your target Authentic and engaging content

Boost your visibility and engagement with micro-influence

Micro-influence is an effective way to target niche audiences and build message credibility. We support you in selecting, managing, and activating the right profiles to maximize your campaign performance.

A network of qualified influencers

We work with content creators from various verticals (fashion, beauty, tech, lifestyle…) tailored to your needs. We select the most relevant profiles based on their engagement, audience, and alignment with your target.

A flexible solution tailored to your marketing objectives

We offer fully tailored campaigns—from one-off activations to long-term ambassador strategies. Depending on your goals, we activate influencers on Instagram, TikTok, YouTube, and more to maximize your impact.

Harness the full potential of micro-influence to engage, convert, and boost your visibility

Content creation
  • Generate authentic content around your products
  • Placements, product demos, and unboxings by influencers
  • Strengthens trust and feeds your marketing channels
Virality and engagement
  • Boost visibility and interaction
  • Contests, exclusive events or online challenges
  • Creates engaging content
Drives traffic and conversions
  • Generate qualified traffic and drive sales
  • Share promo codes and tracked links via influencers

Why trust us with your next micro-influence campaign?

We select high-affinity influencers and activate engaging strategies to guarantee measurable, high-performing campaigns. We maximize the impact of each collaboration to drive engagement, traffic, and conversions.

In-house Creative & Development teams

Aix-en-Provence ; Mougins

Flexible support

With a fast, efficient, and commitment-free campaign launch, we offer flexible, tailor-made support to adapt to your specific needs.

Certifications

CPA, Microsoft, Google certifications…

19 years by your side

We leverage our 18 years of experience in IT and digital, along with our team’s expertise and commitment, to ensure the success of your projects.

CSR approach

To reduce the carbon footprint of your campaigns, we delete images from email kits 30 days after sending—cutting their environmental impact by over 90%.

Good results and responsiveness from the team

Julien SOMA
DEKRA Automotive – Marketing and Sales Director

The exchanges are always simple and effective!

Elsa Aparicio
Bouchara – Acquisition Manager

Constantly improving results on this lever as the season progresses, thanks to the activation of different media.
An approach based on performance and optimisation throughout the operations, which is highly appreciable.

Solène de la Serre
Jacadi Paris – Traffic manager

Jacadi has been working with R-adversiting for over 5 years now and the results are always spot on. Erika and her team optimise on a daily basis and are extremely responsive to last-minute requests. As time goes by, the levers / budgets and tests become more and more important, reflecting the confidence we have in them!

Batiste Jeannin
Perfectstay – Acquisition Manager

Since the launch of Air France Holidays, and now for Transavia Holidays and Emirates Holidays, Radvertising and Erika have been working with us with remarkable efficiency. Their strategic expertise, proactivity and responsiveness have directly contributed to the achievement of our acquisition objectives and the ongoing optimisation of our performance. I particularly appreciate the relationship of trust we have established, as well as the relevance of their recommendations, which are always in line with our business challenges.

Morgane H
Institut Océanographique de Monaco – Project Manager

Mélanie, Julien and the whole team are always attentive and very responsive to all our requests, often to very tight deadlines. Their advice is relevant and the campaigns are all the more effective for it.

Mathilde Laclote
Simone Pérèle – Head of CRM Europe

Personalised, responsive support and continuous improvement to achieve the best possible results.

Pauline Roland
Showroomprivé – Paid Media Manager

We are very satisfied with our collaboration with R-Advertising. The support is a plus: the teams show flexibility and transparency throughout the campaign. We have launched 2 e-mailing campaigns with R-Advertising: these, mainly launched with the aim of generating traffic to our site at the end of last year, achieved the objectives set and even generated a positive ROAS.

Thomas Guyon
Crédit Agricole Provence Côte d’Azur – Head of Digital Communications

We’ve been working with R-Advertising for a number of years and have always been very satisfied with the collaboration, in terms of the relationship with the teams, the original and relevant strategic proposals and the results, which have always lived up to our expectations.

Yasmine CHALI
French bee – E-commerce product Manager

A super-responsive team that always listens to our needs and makes suggestions. It was a real pleasure to work together in such a fluid and constructive spirit. Special thanks to Erika for her support, availability and professionalism.

Frédéric Ramin
Musée océanographique Monaco – Social Media Manager

The results are there, their support is real, the human relationship is genuine, they listen carefully, and the strategic approach brings us a lot. It’s a partnership we particularly appreciate.

Nathalie DUNCAN
Techtronic Industries France (Marques RYOBI, MILWAUKEE, AEG) – Digital Manager

I have been working with RAdvertising for many years, both in my current company and in previous experiences, and I can only praise the consistent quality of their support. Their professionalism, responsiveness and expertise are always spot on. Together, we have run demanding targeted campaigns for our various brands, with measurable results that live up to our expectations. R-Advertising is a trustworthy, reliable and committed partner that I recommend unreservedly.

Florian Puisais
Allopneus – Acquisition manager

Highly responsive, performance-oriented and results-oriented.

Marion Marletta
Histoire d’Or – Paid Media Manager

For several years now, we have been relying on the expertise of R-advertising for our email marketing activities. Our campaigns, managed by a team of specialists, perfectly meet our performance and profitability objectives. We particularly appreciate the high quality of their support: a responsive team that listens and makes suggestions.
Finally, their transparency in monitoring campaigns and reporting has given us a clear and precise view of every action taken. A reliable and effective partnership, built over the long term.

Thomas LE BRIS
Center Parcs – Digital Marketing Expert

We’ve had the pleasure of working with the R-Advertising team, in particular Mélanie, Julien and Alexis, over the last few months.
The experience has been particularly positive. Over and above their professional skills, it was above all the human support they provided that stood out for us: they listened, were available and were always willing to make suggestions, and the team was able to establish a real relationship based on trust.

The results speak for themselves: the objectives set were achieved thanks to a rigorous approach and an excellent understanding of our business challenges.

We’re delighted with the momentum and confident about the future. This collaboration lays a solid foundation for a long-lasting and promising partnership. Congratulations on a job well done, and look forward to what’s to come!

We have been working with R-Advertising for more than 5 years on our external email campaigns, and we are fully satisfied with this collaboration. Their team has shown great professionalism, excellent responsiveness and a perfect understanding of the issues involved in email marketing.

Micro-influence: an affinity-based lever to engage active communities

A hyper-targeted approach in support of your acquisition strategy

Influencer marketing leverages niche profiles with strong community legitimacy. By integrating micro-influence into your campaigns, you benefit from proximity, credibility, and active endorsement to boost performance.

Tailored campaigns driven by your specific objectives

Whether for branding, conversions, or both, a micro-influencer campaign becomes a fully-fledged marketing operation: platform selection, content types, timing, goals… Backed by a loyal, captive audience, these activations generate real engagement around your brand.

An affinity-based lever integrated into your broader strategy

At R-Advertising, we integrate influencer strategies with a performance-driven mindset: from profile selection to activation management and reporting. Micro-influence is seen as an affinity-based marketing lever, complementary to your other acquisition campaigns (email, social ads, display).