Optin R email ad network

With full control over data collection and enrichment, we deliver high-performing campaigns that comply with legal standards and align with your objectives.

Internal routing Text or enriched SMS (RCS) depending on the objective

Targeting, quality, performance: optimize your campaigns with the Optin R network

For over 15 years, Optin R has developed and managed its own databases to offer advertisers high-performing data solutions. From segmentation to delivery, we support you in turning your campaigns into real performance drivers.

Our proprietary email databases

Our databases are collected and enriched in-house, ensuring full control over audience quality and engagement. Each contact is opt-in and segmented according to precise criteria for ultra-targeted campaigns.

Precise segmentation for high-performing campaigns

Thanks to detailed socio-demographic and behavioral criteria, we activate your campaigns on engaged and qualified audiences. Our segmentation enables you to deliver personalized messages and optimize your return on investment.

A strict regulatory framework and full compliance with best practices

Our databases comply with CPA standards, and we closely follow industry developments to ensure all campaigns meet current regulations. We apply best practices in routing, naming, and filtering (Vade Secure) to maintain deliverability and maximize your campaign impact.

Expert support and optimized delivery

Our expertise in data activation enables us to advise you on the most effective distribution strategies—from database selection to mid-campaign optimizations. We adjust targeting and sending scenarios to maximize the performance and profitability of your campaigns.

Our exclusive databases to reach your strategic audiences

Why entrust us with your next email campaign?

For over 15 years, Optin R has developed and managed its own databases to offer advertisers high-performing data solutions. From segmentation to delivery, we support you in turning your campaigns into real performance drivers.

In-house Creative & Development teams

Aix-en-Provence ; Mougins

Flexible support

With fast, efficient campaign launches and no commitment, we offer flexible, tailor-made support to meet your needs.

8M opt-in contacts

Campaigns delivered via our proprietary databases, with a reach of over 8 million opt-in contacts.

20 years of expertise

Since 2006, we have supported our clients in the delivery of their email campaigns, ensuring both performance and compliance with best practices and regulations.

Performance measurement

With a performance-driven approach, we measure the impact of all our campaigns, whatever the objective: branding, online traffic or point-of-sale visits.

Batiste Jeannin
Perfectstay – Acquisition Manager

Since the launch of Air France Holidays, and now for Transavia Holidays and Emirates Holidays, Radvertising and Erika have been working with us with remarkable efficiency. Their strategic expertise, proactivity and responsiveness have directly contributed to the achievement of our acquisition objectives and the ongoing optimisation of our performance. I particularly appreciate the relationship of trust we have established, as well as the relevance of their recommendations, which are always in line with our business challenges.

Thomas Guyon
Crédit Agricole Provence Côte d’Azur – Head of Digital Communications

We’ve been working with R-Advertising for a number of years and have always been very satisfied with the collaboration, in terms of the relationship with the teams, the original and relevant strategic proposals and the results, which have always lived up to our expectations.

Julien SOMA
DEKRA Automotive – Marketing and Sales Director

The exchanges are always simple and effective!

Morgane H
Institut Océanographique de Monaco – Project Manager

Mélanie, Julien and the whole team are always attentive and very responsive to all our requests, often to very tight deadlines. Their advice is relevant and the campaigns are all the more effective for it.

Elsa Aparicio
Bouchara – Acquisition Manager

Constantly improving results on this lever as the season progresses, thanks to the activation of different media.
An approach based on performance and optimisation throughout the operations, which is highly appreciable.

Yasmine CHALI
French bee – E-commerce product Manager

A super-responsive team that always listens to our needs and makes suggestions. It was a real pleasure to work together in such a fluid and constructive spirit. Special thanks to Erika for her support, availability and professionalism.

Frédéric Ramin
Musée océanographique Monaco – Social Media Manager

The results are there, their support is real, the human relationship is genuine, they listen carefully, and the strategic approach brings us a lot. It’s a partnership we particularly appreciate.

Thomas LE BRIS
Center Parcs – Digital Marketing Expert

We’ve had the pleasure of working with the R-Advertising team, in particular Mélanie, Julien and Alexis, over the last few months.
The experience has been particularly positive. Over and above their professional skills, it was above all the human support they provided that stood out for us: they listened, were available and were always willing to make suggestions, and the team was able to establish a real relationship based on trust.

The results speak for themselves: the objectives set were achieved thanks to a rigorous approach and an excellent understanding of our business challenges.

We’re delighted with the momentum and confident about the future. This collaboration lays a solid foundation for a long-lasting and promising partnership. Congratulations on a job well done, and look forward to what’s to come!

Good results and responsiveness from the team

Nathalie DUNCAN
Techtronic Industries France (Marques RYOBI, MILWAUKEE, AEG) – Digital Manager

I have been working with RAdvertising for many years, both in my current company and in previous experiences, and I can only praise the consistent quality of their support. Their professionalism, responsiveness and expertise are always spot on. Together, we have run demanding targeted campaigns for our various brands, with measurable results that live up to our expectations. R-Advertising is a trustworthy, reliable and committed partner that I recommend unreservedly.

We have been working with R-Advertising for more than 5 years on our external email campaigns, and we are fully satisfied with this collaboration. Their team has shown great professionalism, excellent responsiveness and a perfect understanding of the issues involved in email marketing.

Florian Puisais
Allopneus – Acquisition manager

Highly responsive, performance-oriented and results-oriented.

Pauline Roland
Showroomprivé – Paid Media Manager

We are very satisfied with our collaboration with R-Advertising. The support is a plus: the teams show flexibility and transparency throughout the campaign. We have launched 2 e-mailing campaigns with R-Advertising: these, mainly launched with the aim of generating traffic to our site at the end of last year, achieved the objectives set and even generated a positive ROAS.

Solène de la Serre
Jacadi Paris – Traffic manager

Jacadi has been working with R-adversiting for over 5 years now and the results are always spot on. Erika and her team optimise on a daily basis and are extremely responsive to last-minute requests. As time goes by, the levers / budgets and tests become more and more important, reflecting the confidence we have in them!

Mathilde Laclote
Simone Pérèle – Head of CRM Europe

Personalised, responsive support and continuous improvement to achieve the best possible results.

Marion Marletta
Histoire d’Or – Paid Media Manager

For several years now, we have been relying on the expertise of R-advertising for our email marketing activities. Our campaigns, managed by a team of specialists, perfectly meet our performance and profitability objectives. We particularly appreciate the high quality of their support: a responsive team that listens and makes suggestions.
Finally, their transparency in monitoring campaigns and reporting has given us a clear and precise view of every action taken. A reliable and effective partnership, built over the long term.

Optin R: email network at the service of your campaigns

Deliver your email campaigns with precision and control

Optin R is a proprietary email network specialized in the delivery of targeted campaigns using opt-in databases. We develop and activate our own B2C email databases, collected, qualified, and segmented internally. Each contact is processed in compliance with GDPR, with special attention paid to email deliverability and segment quality.

Segmented databases to maximize traffic and performance

Thanks to our expertise in declarative, behavioral, and geographic criteria, we activate targeted email campaigns to generate qualified traffic, both online and in-store. Whether it’s for a lead generation, awareness, or traffic acquisition campaign, we support you in selecting the right segments and the most effective formats.

Integrated network

Our email databases are proprietary, CPA-compliant, and hosted in France. We control every step: database rental, targeting, routing, media planning, and performance tracking. Optin R ensures a controlled and efficient delivery, driven by your conversion and profitability objectives.